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I buy about a third of my stuff through Cabela's...not sure how you'd count that. (I use them for waders, sometimes reels, sometimes lines, sometimes lures)
Another third at local tackle shops. (usually line, lures, terminal tackle and of course eels)
Another third through online (mostly local) and Ebay. (lures & misc other stuff)
Very rare, if ever, that I buy at Walmart, #^&#^&#^&#^&s, etc.
I'm pretty much all about convenience. If I'm fishing and need something, I'll buy it at the tackle shop pretty much no matter what they're charging. Most everything else I buy online or through catalog since I find that the easiest way to get all the stuff I want efficiently.
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