There is 2 ways to look at. Setting the sell price (which I do not like) every one is suppose to sell at the same price or forfeit the product line. What if Wally world is buying at 7% below my cost .All that means is they have to sell at the same price and makes them more profit.
Cabalas has their cabalas card any purchase counts towards earnings. Does this not violate the minimum sell price? Sure it does but shops do not have enough money to fight the big companies or offer credit cards.
According to Penn if I offer free Braid with the purchase of a 965
I am in violation
you tell me where it makes scence. In order to offer free goods I keep it off the books and say screw Penn they have to prove it.
This policy Penn is following only hurts the consumer in the long run.