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Old 01-03-2005, 04:52 PM   #28
MakoMike
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Quote:
Originally posted by spence
I don't think there's anything unethical about price fixing, as long as Penn isn't colluding with other manufactures to move the market upwards. Maintaining market share is all about position and appearance. If Penn produces a bad product, eventually the brand recognition won't keep sales alive.

-spence
Enforcing minimum retail prices was ruled an illegal restraint of trade about 7 years ago. It was a landmark case, whose name escapes me at the moment. It used to be common practice until the FTC brought this case. Now the Mfgs can "suggest" a minimum price but they can't enforce it by refusing to sell to those who would undercut the price. Good law and good policy.

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