From what I have read, if you are fishing at night....it does not matter. Why? Striped bass can not see color at night. This is a biological fact. During the day they can see color but their eyesight is pretty poor. Their eyesight at night is much much better, something like 90X better. They have a set of rods and cones that transition at dusk and dawn almost like two completly different sets of eyes. Some think that is why bass tend to feed then, because at that time both are working and they have an advantage. But at night they only see B&W. There is a book or two on this subject written by a eye surgeon who is really into fishing.
When I fish at night I concentrate on profiles and contrasts of colors not the color themselves. I think the profile and action is more important then color. That said I tend to fish with olive backed and white bottomed lures and some with darker colors only because I think they look more like what is out there. I don't think a bass can tell pink from yellow from blue at night but there is probably subtle difference in the translation into black and white.
Also I think a bass will eat just about anything if he is hungry. IMO all those colors are to sell more fishing lures to fisherman who don't want to be without every available color.
Also, this book did a lot with how colors transmit in seawater at different depths. Purple seems to travel the furthest and red the least as it gets absorbed first. Making this entire "Red HOOK" and red line craze confusing...do they work because the fish sees red and thinks the bait fish is injured or does it work because the red color gets absorbed first and is hard to see.
or neither? I have seen both used in advertising....telling me that neither are right and it is a gimmick to sell more stuff.
Honestly, I think color provides confidence in the fishermans mind that "this has to work" and therefore he concentrates on presentation more. Just my thoughts.......