I use water to load mine. Oil, which many of my friends use is tricky cause of it's tendency have more bouyancy. At 15cc's of H2O the lure should sit straight up in the water with just the head from the lip up breaking the surface. It will, as Dennis said, cast like a rocket and will go to the bottom worked slowly against the pull of each receding wave. Like I said, 15cc on the beach with all sand, like we have on the outer cape. 10cc for shallower work.
Also, if you fish the Elizabeth Islands we fish them straight out of the package no loading, casting them into the rocks and work them like a danny slowly back to the boat. they swimm right on the surface with their backs out of the water in a nice wiggle. We use them when we don't want to risk losing a treasured Danny or other wooden plug when the surf or swells are high and the fish are right in the boulder fields. Nashawena on the MV sound side is a place where we always switch to the red fin. It catches and if you break of it only cost you $4.99 instead of 16 to 20 bucks. My good friend Stiff tip loves unloaded reds down them islands and more than once I have had to work my skiff through white water and rocks while he was trying to control a big bass that ate one.
