To be honest, in this instance it's not that contrived. Kennedy was clearly one of the most influential Senators of our time and highly regarded by both sides of the aisle. Health care coverage for all Americans was one of, if not his greatest ambition.
That being said, attaching the Bill to his name isn't going to make it any more palatable for the average voter. Obama still hasn't made the case for sustainable cost cuts.
-spence
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