Couple things
- They do look Boogerish but that layout is a very popular layout
- Who is Larry Schmid? I don't recall seeing the name over the transom here but I may have heard of 1/10th of there guys out there doing this stuff.
- They have three 5 star ratings on Orvis that looks somewhat spammish to my spidey senses. Each review posted over a three week period, have only made recommendations on that one product. So my Spidey Senses would say that is is possible, perhaps even likely, one/some was put up in an effort to validate the plug.
These may be the best custom lures out there - I honestly don't know one way or the other and have never used them.