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Old 10-06-2004, 02:19 PM   #1
Mr. Sandman
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Don't you wish you could subscribe to a service to search for past issues of

The fisherman?

Over the years there have been COUNTLESS articles and tips but keeping the papers are a pain and thumbing thru them to find something is a nightmare. I am sure this could be a serious revenue source for them. I for one would pay to be able to search and print out past info.

Hope they read this.
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Old 10-06-2004, 02:31 PM   #2
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I've photocopied the articles I like (paper lasts longer) and keep a binder of 'em. Then I recycle the mags. This way I keep what's important without cluttering up the house.
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Old 10-06-2004, 02:44 PM   #3
chris L
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I have every issue since the early 90s . just takes a little while to find what Im looking for . but it sure would be easier if they had them on line with a search feature .
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Old 10-06-2004, 02:48 PM   #4
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Question

The Fisherman should catch up to the 21st century. Apparently, all the editorial guys are for the online thing but the head honcho she no wanna do anything.
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Old 10-06-2004, 02:49 PM   #5
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Get a scanner, a fast one, and scan each into a PDF and save it on a CDRW or DVDRW

"Remember Amateurs built the Ark -- Professionals built the Titanic."
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Old 10-06-2004, 05:14 PM   #6
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A while back I was trying to find out why the Fisherman doesn't go online, at least in Long Island. Somehow I thought it had to do with noreast.com and its publication and not wanting to infringe or something. I'm probably wrong. In any case, it is weird not to have at least a portion of the paper online.
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Old 10-06-2004, 06:25 PM   #7
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I do like jugstah!! Works great!!

"All my friends are Flakes!!"

BOATLESS
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Old 10-06-2004, 06:56 PM   #8
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"Remember Amateurs built the Ark -- Professionals built the Titanic."
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Old 10-06-2004, 07:15 PM   #9
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You'd have to secure rights to all the content - that would be very time consuming.
A lot of magazines are of the opinion that if they offered online content, no one would buy the magazine....
Once you start getting into having a website and an online searchable anything, now you are looking at having to hire somebody for about 3X more than one of their typical employees would get....
If you look at what OTW has done with circulation, tv, print, website - and you contrast that with other mags - you quickly realize that they have no interest in spending money.
A lot of people still don't believe the internet will last.

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Old 10-07-2004, 08:20 AM   #10
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Quote:
Originally posted by Joe
You'd have to secure rights to all the content - that would be very time consuming.
A lot of magazines are of the opinion that if they offered online content, no one would buy the magazine....
Once you start getting into having a website and an online searchable anything, now you are looking at having to hire somebody for about 3X more than one of their typical employees would get....
If you look at what OTW has done with circulation, tv, print, website - and you contrast that with other mags - you quickly realize that they have no interest in spending money.
A lot of people still don't believe the internet will last.
1. The internet ...as facilitator of content, commerce, communications, and community... is here to stay, anyone who thinks otherwise is not in touch with reality.

2. Many magazines and newspapers don't offer free content. You typically have to be a subscriber to the print product in order to get web access, or at least pay for web access.

3. Pay-for-web access is by far cheaper for the customer and more profitable to the publisher than printing and mailing, especially a weekly like the Fisherman. You get to a certain point, and every incremental subscriber goes straight to the bottom line (the incremental expense for an online subscriber is nil).

4. Marketing 101. As with any product, the best way to extend reach is to increase "touch points" with customers. The more you touch your customer (examples: newspaper and radio ads, in-store promos, targeted mailings, catalogs, and yes, the internet) the more presence you build. Fisherman mag publishers have to get their heads out of their butts on this one.

-WW
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Old 10-07-2004, 08:57 AM   #11
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FWW put it very well, even I couldn't have said it better than he.

"Remember Amateurs built the Ark -- Professionals built the Titanic."
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Old 10-07-2004, 09:38 AM   #12
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I love that commercial with the guy going in front of a board of directors, circa 1890, with the "corn flake" idea.

"It's pulverized corn - pressed into flakes. Quite tasty!"
All the old guys have a knee-slapping laugh....

Just because someone does not recognize value does not mean there is none......

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