Quote:
Originally posted by softail
The Reason why Penn is doing a top shelf program is because Shimano has been doing it for years, they want to keep the integrity of the product line, which in most situations helps the consumer, so if you go into store A and then go to store B the product would be the same price, I know what you are saying well what about Walmart or K Mart etc, they sell them for less, well that is going to change, Penn wants to help the small retailer out, because they know how important they are.
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You can bet your bottom dollar that penn isn't going to stop selling to Walmart. In fact they initally adopted the program to protect their Brick & Mortar retailers from the internet retailers. But that has already been declared a failure since they caved in to some of their internet retailers like Shark River Mail Order. Make no mistake about it, the program had nothing to do with protecting the consumers. They get screwed on the deal the only ones that got anything out of it ws the small B&T shops.
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