OTW costs $4.50 now?

[Mr. Sandman]

I don't know.....looking thru all the ad's in that mag I think they would have been better off rasing those ad rates...way too many full page ads if you ask me, this tells me they are giving away space at cheap rates. IMO it is more important to keep readership levels growing...the ads will come when they see the readership growth. 4.50 is a lot for a fishing "newspaper-mag"
I know it is expensive to publish a paper like that but IMO they should just about give it away for a buck...let the ad's pic up the tab. (We end up buying tons of stuff from those that place the ads in there anyway)

The TV show should be in the black as of day one from sponsors and not carried by the mag. If that is the case they should can the show IMO.

Make no doubt about it I like the mag. and the writing and the ads and sponsors. It is my favorite mag for fishing and I can be seen with it under my arm on almost every ferry ride back I take. IWould I pay 4.50 for it...yes but I think many at the entry level (new readers) into the sport might not.

Also, anyone who buys a $7 draft beer has either a drinking or values problem...that was a poor analogy for a price increase IMO. (think about it, that beer would have paid for 2 months of OTW @3.50...what whould you rather have 1 beer or two months of fishing porn?)