Looking for info and feedback on the Fish Grip

[In The Surf]

Anyone have or use The FishGrip by Cabela's? It's a lip gripper, I'm assuming it's made of plastic of some sort because it floats and it has a camlock to adjust to a fish's jaw. Only $9.99 but didn't want to bother with it if it is junk. I'm looking for an inexpensive lip grip to control a fish when I'm in the water and there are multiple trbles involved.